Ames, IA – This year the Snow Magic season will kick off with the tree lighting on November 14th, with other events on November 29th, December 6th, and December 13th. Our Facebook will have the most up to date information about Snow Magic as event details get finalized. A poster and hand-out of full Snow Magic events are due out by November 1st. The hand out will include all events hosted by MSCD, other holiday events in the district, and Santa Sightings. The Santa Sightings list can also be found on our Facebook page later in the season.
November 14 – Tree Lighting in Tom Evans Plaza. Mayor Ann Campbell will help us start our season in style by lighting our Snow Magic tree at 6pm. Then stroll throughout the district with a cup of hot chocolate, cider, or coffee and visit festive business open houses. Be sure to stop by the Octagon to see another Main Street Cultural District Snow Magic tree on display!
November 29- Small Business Saturday ~ Shop Small Downtown! The day after Black Friday, join us Downtown! You don’t even have to get up early to find those unique and special gifts for the special people on your list.
November 29 – December 13 – Magic Snowflake Adventure ~ Spot our special Snow Magic Snowflakes while shopping downtown and be entered into a drawing for gift certificates from participating businesses.
December 6 – Legend of Snow Magic ~ Once upon a time, in a land not so far away, there was a very special village that has come to be known as Downtown Ames. In the historic buildings in this magical village you can find unique shops, delicious things to eat and drink and, most importantly, lots of friendly folks. The people of Ames gather in this area throughout the year, but during the holiday season an especially festive feeling surrounds this part of town. Lights twinkle all down the street, snow falls softly, and a giant tree enchants this special land. The story goes that on one day of the year, if you are a true believer in the holiday spirit, you can visit the shops downtown and if you’re lucky, you may catch a glimpse of an elf or two. The shopkeepers are very carefully disguised elves but on one day a year, you can see them out of their common disguises. This year, the rumor says that the “day of the elves” will fall on the sixth of December, but no one really knows. Do you believe in the holiday spirit? Come downtown and visit the shops to see if the legend is true!
December 13 ~ Caroling Day ~ Enjoy special music as you enjoy checking the final gifts off of your list!
Also, look for Cy – he’s joining us downtown today from 11:00 to 1:00!