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Outside Magazine names Two Rivers Marketing as one of America’s ‘Best Places to Work’ in 2013

Posted August 06, 2013 in Downtown, Community Web Exclusives

DES MOINES, Iowa (Aug. 6, 2013) — Two Rivers Marketing, a leading provider of business-to-business marketing and public relations services located in Des Moines’ East Village, was recently named to Outside Magazine’s sixth annual “Best Places to Work” list — celebrating companies that have taken innovative steps to establish a new, healthy work-life balance standard.

Partnering with the Outdoor Industry Association and the Best Companies Group, Outside Magazine launched the yearlong selection process by first identifying a wide range of nonprofit and for-profit organizations across the United States with at least 15 employees. Participating companies were sent confidential employee-satisfaction surveys and employer-questionnaires to collect information regarding benefit offerings, compensation packages, environmental initiatives and community outreach programs. The experts at the Best Companies Group then analyzed their findings, selecting the companies that best enable employees to pursue active lifestyles while also supporting their social and environmental contributions.

In addition to highlighting the Top 100 companies, this year’s “Best Places to Work” list spotlights “Fitness-Friendly” companies, as well as those with the most liberal “Flex Time” policies, the “Best Travel Perks” and the “Best Office Culture.”

“We’re excited to be recognized by Outside Magazine as a top place to work in the country,” said Barry Bruner, account lead at Two Rivers Marketing. “As an Iowa company, it’s interesting to see how our agency’s culture mirrors several of the outdoor-type companies that more commonly call states like Oregon and Washington home. We’ve put a lot of focus on work-life balance, a healthy environment and having fun over the past several years. This award helps validate our progress as we continue to look at new ways to keep associates engaged in a productive, worthwhile work environment.”

“We’re proud to publicize the efforts of these 100 companies,” said Outside Editor Christopher Keyes. “They each show a real commitment to creating active, healthy work environments and put a premium on innovative benefits. Year after year, Outside’s ‘Best Places to Work’ program demonstrates that America’s most successful companies are the ones that consistently promote true work-life balance for their employees.”

Located at the confluence of the Des Moines and Raccoon Rivers, Two Rivers Marketing occupies a renovated 1950s General Motors parts warehouse in Des Moines’ historic East Village neighborhood. The building’s industrial feel — complete with exposed ceilings, concrete floors and sprawling windows ­— provides the perfect workspace backdrop for the agency’s ever-expanding base of heavy industry clients, including those invested in construction, mining and agriculture.

Since opening its doors in 2000, the agency has focused on putting its associates first, with the belief that doing so would ensure innovative solutions for its clients. This focus has allowed Two Rivers Marketing to create a vibrant employee culture while also building a strong reputation in the B2B marketing industry. Associates are encouraged to give back to their community and do so each year by contributing their time and resources to a variety of causes. Framed caricatures on the desks of those associates who have been on the team one year or more, an annual I-Cubs baseball game outing and participation in various fundraising efforts for Special Olympics Iowa, including the nomination of one associate to rappel off a 345-foot building in the heart of downtown Des Moines, characterize the culture that is Two Rivers Marketing.

To view the full list of top-performing small, medium and large companies, please visit

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Two Rivers Marketing, a subsidiary of Woodward Communications Inc., began in 2000 with a team of marketing experts serving business-to-business clients in the industrial equipment manufacturing industry. The firm has grown to become a leading business-to-business agency providing advertising, public relations, media and interactive services for clients in the construction and mining, agricultural, industrial, environmental and financial services industries. Two Rivers Marketing is headquartered in Des Moines, Iowa, with satellite locations in Milwaukee; Charlotte, N.C.; and Fargo, N.D. For more information, visit


Outside is America’s leading active lifestyle brand. For more than 30 years, Outside has covered travel, sports, adventure, health, and fitness, as well as the personalities, the environment, and the style and culture of the world Outside. The Outside family includes Outside magazine, the only magazine to win three consecutive National Magazine Awards for General Excellence, The Outside Buyer’s Guides, Outside Online, Outside Television, Outside Events, Outside+ tablet edition, and Outside Books. Visit us online at and


Best Companies Group works with national and local partners around the country to establish and manage “Best Places to Work,” “Best Companies,” and “Best Employers” programs on a national, statewide, and regional basis. Through its thorough workplace assessment, utilizing employer questionnaires and employee-satisfaction surveys, BCG identifies and recognizes companies who have been successful in creating and maintaining workplace excellence.


Founded in 1989, Outdoor Industry Association (OIA) is the premier trade association for companies in the active outdoor recreation business. OIA provides trade services for over 4000 manufacturers, distributors, suppliers, sales representatives and retailers in the outdoor industry. Outdoor Industry Association seeks to ensure a healthy and diverse specialty retail and supply chain based on quality, innovation and service. To this end, OIA works diligently to raise the standards of the industry; increase participation in outdoor recreation to strengthen business markets; provide support services to improve member profitability; represent member interests in the legislative/regulatory process; promote professional training and education; support innovation; and offer cost-saving member benefits. Search for outdoor-industry jobs is at OIA’s career center:

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